For the third and final installment of our Saintonge capsule we wanted to break away from the hectic pace of the city to seek solace in the outdoors. Not just anywhere either. The atmosphere we had in mind was one of slight alienation, disorientation. Taking a well-dressed city girl out of her natural habitat and juxtaposing her with a mesmerizing stretch of wild, unkempt land. She’s bewildered and bewildering. Hard to grasp and often hardly visible because as much as she is the focal point, the majesty of what surrounds her becomes a focal point too.
Far East - Nuria Val
Meet this modern muse through her wandering in Japan, a cherished destination at Bellerose. Flowing silhouettes, casualness and comfortable cuts are to be expected !
Far East - Coke Bartrina
When kids took over by storm the office, it simply rocked! Very at ease with the job, they did play the game. Their coolness and their energy made super mini versions of ourselves. This summer is set to be colourful, playful and chilled, just to allow them to live their best moments.
A summer escape
It’s this time of the year again, in what seems to be a newfound quest for daylight, calm and the mildness of longer evenings, you’re greeting the sun rays with your senses wide open.
You leave behind the harshness of winter, slow down on everything, indulge in laziness. Relish having free time on your hands. Outside in the garden or in the woods, around the swimming pool on holidays or at a terrace in the city, places don’t really matter.
What should matter now is to follow your desires, seize the day and let the breeze ruffle your hair and the folds of your clothes.
Athens and its surroundings provided us with the perfect backdrop for a photoshoot that hints at unknown intrigues and hidden schemes, with the idea that something is just a little off. Plus two French in the thick of it, trying to make sense of it all. Rebels with an unknown cause, straying and wandering through alleys and dead-end streets... When they make their way out, they discover the breathtaking beauty outside of the city; winding roads that lead to creeks, hidden beaches and miniatures isles, all scattered around as if they were the most normal of things.
The contrast between the city's dreamy yet rough character and the brooding tension that somehow is always there reminded us of some of our favorite road trip and getaway movies ( The Hitch-hiker, Badlands and of course Thelma & Louise) and that's exactly the vibe we were going for.
Men summer edito
“Let’s sell the house and the car, give away that stuff we don’t really need. Then we should go away and disappear on one big adventure around the world!” Ain’t this a fantasy, a wish to start anew many of us may have but never really give a chance to fulfil? The Adamos did it all, inspired by neighbours and acquaintances before them. Ditching their comfortable, yet hectic urban London life, they went on a world roadtrip in the hope of discovering their true selves somewhere else, somewhere slower.
A green spot in the city
Men spring '18
To present our FW ’17 Kids collection we wanted to capture a group of friends on a Wednesday afternoon after school, in order to really set foot into their world. Given the fact that we’re also huge fans of the Stranger Things series and its 80’s ambiance, we decided to combine both concepts, using kids from our own entourage. The idea popped into our minds right after the initial announcement for Season 2. We were immediately thrilled at the thought of mixing our FW ’17 collection with the series’ themes and style. Pretty soon after we headed for the woods with 4 youngsters, without giving them any instructions apart from “act as if you were in the series, live it your way”. The result is a mixture of images spontaneously taken on the spot, while others are posed as if it were a promo shoot for a classic TV series. We hope that fans of the show will appreciate the universe we tried to recreate and the subtle references we’ve added.
Sightsleeping | PART II
Nowhere and everywhere at once. Seemingly far away and foreign, while possibly close to home. For our “Sightsleeping” shoot we headed into the Alps, where we immersed ourselves in incredible landscapes, timeless lakes and autumnal fields and forests. The great outdoors at their best; overwhelming and vast, hard to grasp yet as real as it gets, forever and always deeply moving. We’re pretty sure this is as close as we’ll come to entering a parallel universe that exists outside of time. We hope these pictures somehow transmit our fascination and bewilderment.
Sightsleeping | PART I
Back To School
Childhood comes with its perks, and being able to play with carefree abandon once school is over is definitely one of them. This was the inspiration behind our new Back to School capsule collection, and what better city to illustrate that feeling than Barcelona? In this new shoot, the Catalonian capital becomes a place where children’s daydreams become reality. Whether on a boat, at the street market or while exploring the city's whimsical streets, we let the kids roam free while capturing their insouciance—and their cozy outfits!
Situated south of Lisbon near Comporta, Portugal’s hippest and most sought after beach destination, Casa do Pego is the setting we chose to shoot our brand new capsule collection. Complete with its own sunny rooftop terrace with a stunning private pool, the single-floor house is quintessentially luxurious all while keeping things truly low-key.
For our new Summer 17 capsule collection, our team travelled to Calpe, Alicante, an hour and a half south of Valencia to shoot La Muralla Roja ("The Red Wall"), a whimsical fortress-like edifice which was designed by Spanish architect Ricardo Bofill in 1968. The world-famous apartment complex is one of the architect’s most renowned works and a classic in the field of architecture.